棉类的形象统一性,一个完全新的模型和新的、有趣的技术能力。伦敦奥林匹克品牌使用
Posted on贴在 June 22, 20112011年6月22日,||Category:类别: Branding品牌
How is your UK small business taking advantage of the Olympic fever that is soon to overcome the country? 棉类的形象你的英国小生意是如何利用奥运的狂热即将克服这个国家?If not, you are in the minority. 如果不是,你是少数。There are so many ways to offer Olympic-related services and products that it seems almost silly not to do so. 有很多方法奥运相关的服务和产品,提供似乎是傻不这么做。However, the huge multinational corporations can use the Olympics to their benefit in even more impressive ways.然而,庞大的跨国公司可以利用奥运会来他们的利益在更令人印象深刻的方式。
Visa has been a long time sponsor of the Olympics, but this year the corporation is actually introducing a new technology at the Games. 签证已经有很长时间的奥运会赞助商,但今年公司实际上是引进一个新技术的比赛。Visa is planning to use NFC technology to allow the athletes to pay with their officially issued mobile telephones. 签证计划利用NFC技术使运动员和他们的正式发行支付手机。This project is still in the early stages (Visa has yet to find an operator that can and will work with the requisite Visa-enabled SIM card), but the companies and technologies involved are sure to get a lot of free publicity from the deal.该项目还处于早期阶段(签证还没有找到电话接线员能并将工作所需Visa-enabled SIM卡),棉类的形象但是公司和相关科技一定会得到很多的免费宣传的交易。
Samsung is also using the London Olympics to showcase their latest developments. 三星也在用伦敦奥运会,展示他们的最新发展。Samsung phones will be issued to every athlete at the Games, and these phones will be used to accept the Visa payments that we mentioned earlier. 三星的手机发给每位运动员在奥运会期间,这些电话将会被用来接受付款,我们前面提到的签证。These phones will also be sold at the Games to tourists who are interested in this new technology. 这些电话也将出售在奥运会游客有兴趣这种新技术。The exact model of phone has not been announced yet, and it may be an entirely new model with new and interesting technological capabilities.准确的模型,但是电话还没有宣布,这可能是一个完全新的模型和新的、有趣的技术能力。
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