通辽VI设计 将目前的最主要的挑战在通辽VI设计品牌维护。在回家的路上,Crombie发现新房子的弗雷泽
Posted on贴在 March 12, 20103月12日||Category:类别: UK Brand Logos英国商标
Many people in London and all over the UK are familiar with the许多人在伦敦和全英国都很熟悉的极好的书luxury brand奢侈品牌Crombie.Crombie。This这brand品牌has been a genuinely British presence on the fashion scene for more than two centuries. 已经存在一个真正的英国时装领域两个多世纪。Favored by royalty and celebrities alike, Crombie has always had an air of exclusivity. 深受特许权使用费和名人一样,Crombie一直有一种奔放的目录里的唯一性。However, this elite brand is now available to the masses via House of Fraser.然而,这个精英通辽VI设计品牌现在可以方便地通过房子的弗雷泽群众。
People all over the UK who are interested in luxury Crombie overcoats now have access to them at House of Fraser department stores as well as the website.人们都在英国豪华感兴趣Crombie大衣都引进了他们在房子的弗雷泽百货公司以及网站。Because of the wide reach of the store’s website, there is literally no corner of the world from which an interested shopper cannot peruse the offerings. 由于宽达的店员的网站,那里确实是没有角落,购物者不能阅读兴趣供品。In addition to the classic outwear, there will also be a line of formal clothing under the Crombie brand, including suits and ties for men as well as dresses and skirts for women. 除了典型的外衣,将会有一个正式的服装生产线在Crombie品牌,包括西服和领带男性以及女性衣服和裙子。Best of all, House of Fraser is offering free delivery to any UK address with a minimum purchase, taking a little sting out of the luxury price tag.最重要的是,房子的弗雷泽提供免费送货地址,任何一个英国于年把最低购地面积,以一个小刺出奢华的价格标签。
What will this mean for Crombie?这意味着什么Crombie吗?The brand has been built over decades through exposure in films and on the backs of the oft-photographed royal family. 品牌已经建成了几十年来通过暴露在电???和支持的oft-photographed王室家族。It is known for retaining a distinctly British feeling and sense of tradition even while keeping up with the changes in这是众所周知的一个独特的英国留观念和传统感觉虽然跟上变化fashion logo时尚标志. 。However, a certain part of the brand has relied on its perceived exclusiveness. 然而,某一部分品牌凭借其认知排他性。Obviously it will be hard to maintain this appeal while anyone in the country can peruse and buy from the highly accessible website, which will present the most significant challenge in brand maintenance. 显然这将是很难维持这种感染力而有人在这个国家才能阅读,买高度的可访问的网站,通辽VI设计 将目前的最主要的挑战在通辽VI设计品牌维护。On the other hand, as long as the style and quality are consistent with what people expect from the Crombie brand, it is easy to see this transition to a more available product being well accepted.另一方面,只要款式还是质量,都符合人们期望从Crombie牌子,它是很容易看到的这个过渡到一个更有效的产品受到很好的接受。
(版权所有:转载请注明来源于【人和时代・中国】 http://www.rhtimes.com 作者:先锋)
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