淮安商标设计公司通过淮安城镇找到成功的淮安VI设计重新定位

淮安商标设计公司通过淮安城镇找到成功的淮安VI设计重新定位

Posted on贴在 December 29, 20092009年12月29日||Category:类别: Branding品牌

People expect that larger cities will have a distinct人们希望较大的城市将会有一个不同brand品牌and marketing plan, along with a representative淮安VI设计营销计划,连同一个代表logo design标志设计. 。However, more and more smaller towns are turning to professional rebranding as a way of salvaging their holiday oriented economy.然而,越来越多的较小的城镇正在转向专业的重新定位作为一种面向他们的假日经济打捞。

Many UK resorts are currently seen as outdated and even down-market.现在许多英国旅游胜地,甚至减少视为过时。This leads many customers, even those who are looking for a bargain, to look outside the country. 这使许多的消费者,甚至那些正在寻找便宜货,放眼国外。However, with the economy steadily sinking, the market just may be ready to look for a choice that is closer to home.然而,随着经济不断下沉,市场才可能准备找一个抉择离家更近的地方。

UK resort towns, especially those on the seaside,英国度假城镇,尤其是那些在海边,must attract a whole new, more financially savvy group of customers. 必须吸引一个全新的、经济上更精明客户群。This means adding amenities, slashing costs, and presenting an image that is attractive to holiday goers. 这意谓著增加设施、削减成本,并呈现出图像是有吸引力的人去度假。The rebranding of resort towns has soared in the past few years, now comprising a multi millions pound industry.重新定位的城镇的旅游胜地已大幅上升,在过去的几年里,包括一个磅现在多行业。

Blackpool is one such town trying to impart a more urbane image.就是这样的一个小镇布莱克试图将更多的非常彬彬有礼的形象。In addition to standard marketing moves such as social marketing and a fresh logo design, the town has filmed advertisements to showcase the character of the area. 除了标准的营销活动,比如社会营销和新鲜的标识语设计,城镇拍摄广告,展示地区的淮安商标性质。One, entitled ‘Blackpool: Je t’Aime la Tour’, shows different cultures mingling while sampling regional specialties in one of the many local eateries. 一个名为“布莱克普尔:我爱你啦旅游”,表现出不同的文化混合采样区域专业时的许多当地的餐馆。This combined with a remodeling of key buildings and the launching of several attractions in town is designed to attract a more sophisticated, international market.这种结合的重塑和发射的关键建筑的几个景点的城镇为吸引一种更完善、淮安商标国际市场。