神州企业VI设计之运动品牌的开发与研究!

神州企业VI设计之运动品牌的开发与研究!

f英联邦运动会体育图标坚冰,作为深圳的品牌的研究与开发机构,我们需要在全国各地设计品牌开发公司,我们将努力创意未来.While London is gearing up for the 2012 Olympic Games, another important sporting competition in the UK is nearing as well. 虽然伦敦正准备2012年奥运会,另一个重要的体育比赛即将在英国。The Glasgow 2014 Commonwealth Games are just a few years away. 2014年在格拉斯哥的英联邦运动会是一个将指日可待。We have written before about the我们已经写过有关logo design标志设计for these games. 这些游戏。Supporting支持brand品牌elements such as pictographs representing individual sports have recently been released as well.元素,例如象形文字代表个人运动最近被释放。

设计就是从这里开始的.These pictograms have been created to represent the “defining moment” of each sport, according to the event officials. 这些图标将被造是为了代表“关键时刻”的每一项运动,根据事件的官员。They are interesting because they incorporate elements of the UK event logo. 他们是有趣,因为他们将元素的英国事件的标志。First, they are circular. 首先,他们是环状的。This is the first time in Commonwealth Games history that inclusive circles have been used for sport pictographs; in fact, they have not been used in Olympic pictographs either. 这是第一次在历史上,这是包容圆的英联邦运动会已用于运动象形文字,事实上,他们并没有被使用在奥林匹克象形文字也。Because the Glasgow 2014 logo design is also circular, this ties into the overall brand.因为在格拉斯哥2014标识语设计是圆形的,这也关系到整体的品牌。

品牌的创意需要我们的动力.Second, the pictographs incorporate the arced and layered lines seen in the concentric rings of the 2014 Commonwealth Games logo as well. 第二,象形文字将圆弧和分层线同心环中所见的2014年英联邦运动会标志。You can see this motif in the arms of the runner as well as in the overall shape of the swimmer. 你可以看到这一母题的怀中转轮以及整体形状的游泳运动员。This must have been difficult to accomplish stylistically, and it has been well done. 这应该是无疑是很难实现,并且已经做得很好。The use of lines creates a feeling of movement in the logos, capturing both the movement associated with sports as well as the excitement of the last moments of an event. 创建一个使用线运动感觉的标识,占领两个运动运动以及相关的兴奋的最后时刻的一个事件。The style is compatible with the event logo as well because it is simple and geometric.风格是兼容与事件的标志,因为它是简单的和几何。