赣州VI设计重新定位生态赣州VI成为再生赣州品牌形象!

赣州VI设计重新定位生态赣州VI成为再生赣州品牌形象!

Posted on贴在 January 19, 20102010年一月十九日||Category:类别: Branding品牌

Trade association British Wind Energy Association, or BWEA, is poised to rebrand with a name change to Renewable UK, along with a possible change in贸易协会英国风能协会,或者BWEA,也准备将与一个名称的改变可再生的英国,随着一个可能发生改变logo design标志设计and other visual aspects. 和其他视觉方面的工作。However, what does this mean for the association, its audience, and its competitors?然而,这是什么意思的协会,它的观众,其竞争对手吗?

The change in改变brand品牌reflects a change in member sector, which since 2004 has included more and more marine energy companies.反映在成员改变行业包括自2004年以来,越来越多的海洋能源公司。Further, the name allows the association the option of expanding even further into other forms of green and renewable energy. 再进一步,这名字的选项允许协会进一步扩大成其他形式的绿色可赣州VI设计再生能源。While the company is no longer focusing exclusively on one type of renewable energy, its ecological focus is unlikely to change. 同时,公司不再是重点集中在一种可再生能源、生态的重点是不可能改变。Flexible brands are more likely to stand the test of time, so this rebranding seems like a reasonable move.灵活的品牌更容易经得起时间的考验,所以这重新定位似乎合理的行动。

With a third of its 540 member base coming from wave and tidal energy markets―that is, not wind energy―a change in name, brand, and logo design is certainly timely for the BWEA.第三,来自540个成员基地和潮汐波能量,而不是markets-that风energy-a变更名称、品牌、和标识语设计无疑是及时的BWEA。The company wrote to its members and proposed the change, which has already been voted upon. 公司给其成员并提出了改变,已经在投票。While the results have not yet been tabulated, the change to renewable UK has already been approved by the association’s board and is expected to have member support as well.结果时,尚未列表,赣州VI设计改变可再生的英国已经批准该协会的董事会和预计将有成员的支持。